Theme catalog
100 ito themes, with the scale ready
Every theme says what 1 and 100 mean. That is what makes everyone picture the same scale when giving a clue.
How a theme gets into the game
At the start of each round, the site draws three themes from the catalog and the table votes for 20 seconds; a tie is settled by a draw. Whoever created the room can also pick a theme from the list or write a new one, with both ends of the scale.
The themes below are the same ones you see in the game. Use the list to get a feel for them, agree on a few with your group before playing or find inspiration to write your own.
Every theme, by category
Culture & Characters · 28 themes
Celebrities, stories, and daydreams lifted straight from Ito's official prompt sheet.
Famous manga/anime
Famous people you'd like to be
Most well-known sports
Fictional characters you'd like to go on a date with
Popular movies
Popular fairy tales
Today's most famous movie and TV celebrities
Superpowers you'd like to have
Famous athletes
Fictional characters you'd like to be
Most fearsome villains
Famous songs
Most valuable brands
Most common birthday gifts
Things popular with kids
Coolest names
Best-known toys
Best board games ever released
Popular historical figures
Imaginary worlds you'd like to visit
Strongest fictional characters
Fictional characters with the worst tempers
Funniest jokes
Best names for special attacks to shout
Book titles that would make you curious about the story
Think like a villain: which heroic character would you least like to face?
Think like a hero: what would your signature pose be?
Think like a teenager: what would be awful if it happened during class?
Feelings & Relationships · 30 themes
Themes about emotions, tender memories, and bonds between people.
Things you'd look at in awe all day
Things you'd like to immerse yourself in
Things that scare you
Things you'd like to photograph
Important things in life
Things you couldn't forgive
Lies you would believe
Things that make you happy
Things that are hard to endure
Things you'd like to do when you retire
Things you wished for as a child
Things you want to do right after waking up
Sounds that make you happy
Things that make you feel loved
Things that make you happy when your partner does them
Think like a child: what makes you happy?
Marriage proposals that would make you happy
Words you'd love to hear
Traits you'd like in your circle of friends
Things you do when you're in a good mood
Sentences that would sound weird coming from a 5-year-old
Things that are trustworthy forever
Things that make you sleepy
The most beautiful things in the world
True love or just a fling?
If you had an alter ego, what would you want it to be?
Think like a dog: what makes you happy?
Cute things
Things you'd be happy to find in your pocket or bag
Funny faces (act them out)
Adventures & Places · 14 themes
Trips, unusual scenarios, and exploration challenges.
Places you'd like to live
Popular countries to travel to
Places you visit often
Places where romantic dates happen most often
Animals you'd like to ride
Types of festivals you'd love to attend
Think like an explorer: which places excite you?
Think like a cat: the coziest places in the world
Historical moments you'd visit if you had a time machine
Animal sizes
Something that would surprise you if you found it under a rock in the park
Most common vehicles
Useful items when you're lost in the desert
Useful items to take to a desert island
Objects & Flavors · 16 themes
Food, souvenirs, and trinkets from the classic Ito prompts.
Everyday items that could work as good weapons
Ice cream flavors that could be delicious
Items/weapons you'd like to have to fight zombies
Famous foods
Things you'd like to keep as souvenirs
Things that smell good
Heavy things
Useful things in a house
Light things
Popular drinks
Items you'd love to find in a treasure chest
Things that would surprise you if they came out of your body
Foods that are good for you
Unusual items you'd like to own
Most famous sweets
One dish you'd eat for the rest of your life
Skills & Challenges · 12 themes
Skills, courage, and prompts that stress group creativity.
Important skills to be a leader
Things that matter to succeed on social media
Essential skills for a comedian
Useful skills for work
Activities that are hard to do alone
Helpful skills in relationships
Think like a scientist: what would you like to discover?
Think like a mage: what would your favorite spell be?
Things that would surprise you if a teacher said them
Think like a high-school student: what's cool?
Important skills for a streamer
Actions and attitudes that require courage
Opinion themes and knowledge themes
A knowledge theme measures something the table can agree on: fame, size, frequency. In “Famous foods”, 1 is “nobody knows it” and 100 is “everyone knows it”. These are great to start with and for groups who barely know each other.
An opinion theme measures taste: “Places you'd like to live”, “Things that scare you”. The clue starts to depend on who is speaking, and that is where the best debates come from. They work best among people who already know each other.
How to write a good theme
It needs a scale
“Animals” is not a theme; “Animals you would like to keep at home” is. You should be able to picture things at 10, 50 and 90.
Short, concrete ends
Each end takes up to 40 characters and works best as table talk: “not even if paid” and “moving tomorrow” say more than “low” and “high”.
Many possible answers
A theme with few answers (“Planets in the solar system”) makes clues repeat. Prefer open themes where everyone thinks of something different.
Match the people playing
A football theme at a table that doesn’t care about football turns into guessing. Look at the group before writing.
Ready to try?
Create a room, send the link to your friends and see if the thread closes on the first try.
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